Coverage System

Coverage System
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Type
Analysis Module
Rubric Items
16
Output Formats
HTML, PDF, JSON
Max Score
100 points
Tiers
3 (Pass/Consider/Recommend)

The Coverage System is Conduct's professional screenplay analysis module, implementing the complete 16-point industry rubric used by studios, production companies, and literary agencies to evaluate scripts. It provides comprehensive assessments of premise strength, structural integrity, character development, marketability, and production feasibility.

Unlike traditional script notes that focus on subjective reactions, the Coverage System employs a systematic evaluation methodology that combines qualitative analysis with quantitative scoring to produce actionable recommendations backed by concrete evidence from the screenplay.

Overview

The Coverage System addresses the fundamental challenge in screenplay evaluation: how to systematically assess artistic merit while predicting commercial viability. Traditional coverage is often inconsistent, heavily subjective, and lacks the depth needed for confident greenlight decisions.

Conduct's coverage implementation solves this through three core innovations:

Key Features

Feature Description Benefit
Beat Sheet Generation Automatic identification of Save the Cat, Hero's Journey, and Three-Act beats Validates structural integrity and pacing
Scene Breakdown Scene-by-scene analysis with character presence and story function Identifies pacing issues and structural gaps
Character Tracking Page count, dialogue volume, and arc progression per character Ensures ensemble balance and protagonist focus
Theme Analysis Primary theme identification with consistency verification Confirms thematic coherence throughout narrative
Market Comps Comparable films with box office and budget data Contextualizes commercial expectations
Legal Review E&O concerns, defamation risks, and rights issues Flags potential legal exposures early

The 16-Point Rubric

The rubric divides screenplay evaluation into 16 discrete assessment areas, each targeting a specific aspect of the script's quality and viability. These items are not arbitrary—they represent the questions decision-makers actually ask when evaluating material for acquisition or production.

1

Logline

One-sentence premise capturing protagonist, goal, conflict, and stakes. Must be compelling enough to pitch verbally in 15 seconds.

2

Story Summary

2-3 page synopsis covering all major plot points, character arcs, and thematic development from opening to resolution.

3

Structure

Act balance, pacing, cause-and-effect logic, plot coherence. Evaluates whether story beats land at expected page counts.

4

Characters

Protagonist strength, antagonist effectiveness, ensemble balance, arc completeness, and character differentiation.

5

Theme & Tone

Theme identification, organic emergence through action, tonal consistency, and genre expectations alignment.

6

Originality

Premise differentiation, execution freshness, voice distinctiveness. Does this feel like something we've already seen?

7

Marketability

Target audience, budget range, casting appeal, distribution potential, international considerations.

8

Writing Craft

Prose clarity, scene economy, dialogue rhythm, visual storytelling, action line effectiveness.

9

Red Flags

Legal exposure (defamation, E&O), offensive content, unproduceable elements, toxic subject matter.

10

Budget Assessment

Cost drivers, VFX density, location complexity, cast size, period requirements, value opportunities.

11

Format & Polish

Page count appropriateness, formatting accuracy, industry compliance, typos, readability.

12

Recommendation

Final tier assignment (PASS / CONSIDER / RECOMMEND) with supporting rationale and confidence level.

13

Scoring

Weighted numerical scores across all categories with letter grade equivalent (A through F).

14

Rights Analysis

IP source verification, availability status, life-rights requirements, existing attachments.

15

Rewrite Potential

Concept salvageability, structural fixability, scope estimation. Is this a page-one rewrite or minor polish?

16

Recommended Actions

Concrete next steps, timeline estimates, resource allocation, decision-maker recommendations.

Analysis Methodology

Coverage analysis follows a systematic four-phase process designed to extract maximum insight while maintaining objectivity:

Phase 1: Structural Decomposition

The screenplay is parsed into its component elements:

Phase 2: Pattern Recognition

Automated analysis identifies structural patterns:

Phase 3: Qualitative Assessment

Human-level analysis evaluates subjective elements:

Phase 4: Synthesis & Scoring

Results are compiled into a unified recommendation:

Note on AI-Assisted Analysis

While the Coverage System can leverage large language models for certain analysis tasks (theme identification, dialogue assessment), all recommendations require human validation. The system is designed to augment, not replace, experienced coverage readers.

Scoring System

Each rubric item receives a numerical score from 0-100, which is then weighted according to its importance in determining overall script quality. The weighted scores combine to produce a final composite score.

Category Weights

Category Weight Rationale
Premise (Logline + Summary) 20% Foundation of marketability; weak premise cannot be fixed in execution
Characters 20% Actors drive greenlight decisions; characters must be compelling
Structure 20% Poor structure creates unfixable pacing and coherence issues
Dialogue 15% Critical for actor appeal and scene-level engagement
Originality 10% Differentiates material in crowded marketplace
Commercial Viability 15% Budget feasibility, audience appeal, revenue potential

Score Calculation

The final score is computed as a weighted average:

// Weighted Score Formula
FinalScore = (Premise × 0.20) +
             (Characters × 0.20) +
             (Structure × 0.20) +
             (Dialogue × 0.15) +
             (Originality × 0.10) +
             (Commercial × 0.15)

Grade Equivalents

Score Range Letter Grade Industry Equivalent Typical Action
90-100 A Excellent Fast-track to principals, option/acquire immediately
80-89 B Good Strong consider, request meeting with writer
70-79 C Fair Consider with reservations, may require rewrite
60-69 D Poor Pass on project, track writer for future material
0-59 F Not Ready Hard pass, do not track

Recommendation Tiers

Every coverage report concludes with one of three tier recommendations. These tiers guide decision-makers on how to proceed with the material.

RECOMMEND Recommend

The script is ready for production consideration and should be fast-tracked to decision-makers. This tier is reserved for material that excels across multiple rubric categories and has clear commercial potential.

Criteria for Recommendation:

Typical Actions:

CONSIDER Consider

The script shows promise but has identifiable weaknesses that may require addressing. Material may be viable with the right attachments or after revision.

Criteria for Consider:

Typical Actions:

PASS Pass

The script does not meet quality or commercial standards for pursuit. May have fundamental issues that cannot be easily remedied.

Criteria for Pass:

Typical Actions:

Warning: Tier Inflation

RECOMMEND should be used sparingly (less than 10% of coverage). Over-recommending dilutes the signal and reduces decision-maker confidence in the coverage process. When in doubt, default to CONSIDER rather than inflating to RECOMMEND.

Output Formats

The Coverage System supports three output formats, each optimized for different use cases:

HTML (Default)

Rich, styled HTML reports designed for web viewing and sharing. Includes:

conduct coverage full screenplay.fdx --output-format html --output report.html

PDF

Print-ready PDF documents suitable for archival and distribution. Preserves all formatting and charts from HTML output.

conduct coverage full screenplay.fdx --output-format pdf --output report.pdf

JSON

Machine-readable structured data for integration with tracking systems, databases, or custom applications. Includes all analysis data, scores, and metadata.

conduct coverage full screenplay.fdx --output-format json --output report.json

JSON Schema Example:

{
  "title": "Screenplay Title",
  "author": "Writer Name",
  "date": "2025-12-16",
  "recommendation": "CONSIDER",
  "overall_score": 76.5,
  "grade": "C+",
  "rubric_items": {
    "logline": {
      "score": 85,
      "analysis": "Strong hook with clear protagonist..."
    },
    // ... 15 more items
  }
}
Tip: Combine Formats

Generate both HTML (for stakeholder review) and JSON (for database storage) in the same analysis run using --output-format html,json.

Usage Examples

Full 16-Point Coverage

# Complete coverage with HTML output
conduct coverage full screenplay.fdx --output-format html --output coverage.html

# Include beat sheet in analysis
conduct coverage full screenplay.fdx --beatsheet save-the-cat -o coverage.html

# Generate JSON for database import
conduct coverage full screenplay.fdx --output-format json -o coverage.json

Individual Rubric Items

# Analyze logline strength
conduct coverage logline screenplay.fdx

# Structure analysis with beat identification
conduct coverage structure screenplay.fdx --identify-beats

# Character arc analysis
conduct coverage characters screenplay.fdx --analyze-arcs

# Market assessment with comparables
conduct coverage market screenplay.fdx --find-comps

Beat Sheet Generation

# Save the Cat 15-beat structure
conduct coverage beatsheet screenplay.fdx --format save-the-cat

# Hero's Journey (Campbell's monomyth)
conduct coverage beatsheet screenplay.fdx --format hero-journey

# Traditional three-act structure
conduct coverage beatsheet screenplay.fdx --format three-act

Performance Benchmarking

# Benchmark coverage performance
conduct coverage benchmark screenplay.fdx --iterations 10

# Include memory profiling
conduct coverage benchmark screenplay.fdx --iterations 5 --memory

# Warmup runs for JIT stabilization
conduct coverage benchmark screenplay.fdx --iterations 10 --warmup 2

See Also

Coverage System Philosophy

The Coverage System is built on the principle that great material can come from anywhere, but objective evaluation requires systematic methodology. Every screenplay deserves comprehensive, evidence-based assessment—not cursory reads that miss hidden potential or inflate mediocre execution.